THE GLOW SCALE / 2026
The Glow
Scale.
One visual language for intensity across the range.
Scroll to move through the range

THE GLOW SCALE / 2026
One visual language for intensity across the range.
Scroll to move through the range ↓
01 / THE INTENSITY SYSTEM
Five levels and five segments, in the same place on every label.
Proposed extension
GRADUAL MOUSSE01–03 are proposed extensions. 04: Natural Bronze. 05: Deep Bronze.
02 / ACROSS THE RANGE
Mousse, mist, gel and drops. Different formats with a shared scale.
Format applications and levels are concepts, subject to product validation.
03 / THE SIGNATURE
Gold rosette. Clear brand name. A number and scale, read together.
Essential information stays in high-contrast ink.
04 / THE COMPLETE PICTURE
A shared intensity system connecting the BRONZA range.
04–05: existing product relabels. 01–03: proposed mousse extensions. Other formats: concept applications.
FILIP GYLLSTRÖM
Independent concept, not commissioned by BRONZA.